AI-Powered Color Matching

Dulux Paint Matching App

Point your phone at a painted wall, a cushion or a saved photo and Paint Color Match names the closest Dulux colour. Choose the UK Dulux range or Dulux Australia first, because they are separate colour books with different shades. If your store does not sell Dulux, save the match to see the nearest Sherwin-Williams, Benjamin Moore, Behr and Farrow & Ball colours. You can then preview a shortlisted colour on a photo of your own room before you buy a tester pot.

Free to downloadNo account neededPhotos never leave your device

Match any color to Sherwin-Williams, Benjamin Moore, Behr, & more
Preview colors on your walls before buying
Save & organize your favorite colors
Dulux Paint Matching App
How It Works

How It Works

Three simple steps to perfect paint colors

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Scan Any Color

Point your camera at indoor or outdoor walls—to instantly identify the exact color and find matching paint brands.

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Preview on Your Walls

See exactly how colors will look in your space with our AI-powered preview tool. No more guesswork or paint samples needed.

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Save & Share

Build your personal color library and easily share with friends, family, or contractors to keep everyone on the same page.

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Short answer

You can match a Dulux colour from a wall or a photo: choose the UK Dulux range or Dulux Australia in the app, point the camera at the wall or open a photo, and it lists the closest Dulux colours in order. Save a match to see the nearest shades in other brands. Treat every result as a shortlist and paint a tester patch before you buy.

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Popular Dulux colours and their closest matches in other brands

Egyptian Cotton (#D8D1C5, LRV 64), a soft warm greige from the UK range, comes very close to Sherwin-Williams Taupe of the Morning SW 9590 and Behr Offbeat T14-7, with Farrow & Ball Stirabout No. 300 also very close but a touch further off. Natural White (#EEECE5, LRV 84), a favourite white in Australian homes, lines up very closely with Sherwin-Williams Pure White SW 7005, Behr Silky White PPU7-12 and Benjamin Moore Alabaster OC-129. Brave Ground (#9D8E7E, LRV 28), the earthy mid-tone Dulux named its 2021 Colour of the Year, sits very close to Sherwin-Williams Moth Wing SW 9174 and Benjamin Moore Cabot Trail CC-480. Denim Drift (#7C8D95), a grey-blue, is a very close match for Farrow & Ball Selvedge No. 306, while the nearest Sherwin-Williams colour is noticeably further away. These are the closest matches in other brands' catalogues, based on the published colours; always compare a physical sample, because base, pigments and sheen still differ between brands.

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How the app helps

Open the camera or import a saved photo, let the app identify the closest paint matches, and compare options from leading brands. Once you shortlist a few colors, preview them on your space and keep the ones worth sharing.

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A faster paint workflow

Instead of bouncing between screenshots, store swatches, and memory, the full paint workflow stays in one place: scan, match, preview, save, and share.

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Best for

  • homeowners planning a repaint
  • DIY projects and sample shopping
  • sharing color options with family or contractors

Free to downloadNo account neededPhotos never leave your device

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Frequently Asked Questions

Can the app tell me which Dulux colour is already on my wall?

It names the Dulux colours closest to what the camera sees. Aim at a flat patch away from glare and shadow, and in warm or dim rooms use Calibrated Match with a white reference in the frame so the reading is corrected for the colour of your light. Faded or touched-up walls can land between two shades, so compare the top few results.

Why don't Dulux UK and Dulux Australia colours match?

They are separate ranges made for different markets. Natural White is an Australian and New Zealand colour that is not in the UK range, and the name Timeless belongs to a soft white in the UK (#F0EDE4) but a pale aqua in Australia (#B1D9DB). The app keeps Dulux, Dulux Australia and Dulux New Zealand as separate colour books, so pick the one sold where you will buy the paint.

Can I buy Egyptian Cotton or Natural White in another brand?

You can buy a close match, not the same paint. Both colours have very close Sherwin-Williams and Behr equivalents, close enough that they are generally hard to tell apart side by side. Still check a tester pot from the other brand, because a different base and sheen change how a colour reads on the wall.

Is Paint Color Match made by Dulux?

No. Paint Color Match is an independent app and is not affiliated with Dulux, AkzoNobel or DuluxGroup. Colour names and values come from each brand's published colour information, and screens vary, so confirm a match with the manufacturer's own tester. The app is free to download; the full colour library with cross-brand alternatives is part of Pro.

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Related guides

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